Content Marketing and Analytics for 2015

This past week, I had the chance to speak at a Social Media Marketing class at my alma mater, RIT. In this class, I was asked to discuss my past experience with content marketing and analytics.

In this presentation, I shared

  • What content marketing is;
  • What Google values in content;
  • How to create a content strategy;
  • How to engage on social media;
  • How to track using various analytics tools.

Enjoy!

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1 Comment

Filed under Business, Social Media

One response to “Content Marketing and Analytics for 2015

  1. Pingback: 5 Areas to Focus On to Improve Your Website and Grow Your Business | Geoffrey Blosat

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